Advisers ∙ $199

Collegiate media advising is a unique niche. Your colleagues are at other institutions across the country, not in the same newsroom or down the hall. Meet them and other college media experts in an in-depth training course geared for all advisers. In this workshop, we’ll discuss the role of the adviser and its challenges; how to manage, recruit, train and motivate millennials and what you need to know about technology, media law, ethics, campus relationship and the business side of our business. You’ll walk away with a kit of ready resources and know whom to contact when touchy subjects come up.

The top five things you need to know about the adviser track:

  1. You will take back to campus some new tips and tricks for engaging your students.
  2. If you want the College Media Association Adviser Certification you can earn it.
  3. If you already have the certification, you can skip those sessions and drop in on any sessions in the other tracks.
  4. We will energize, motivate and connect you with your peers, technology and ideas to help you start your fall semester with punch.
  5. The attire is casual because you will be with the cool, nerdy advisers who like to have fun during and after your sessions.



messingerKelly Messinger is the vice president of CMA. She is the campus newspaper adviser and an assistant professor in the English Department at Capital University, a small private school, in Columbus, Ohio. Messinger teaches news writing, editing, design, freshman composition and media ethics and law courses. Messinger has been at Capital full time for 20 years, earning tenure in 2002. Prior to working at Capital, she had worked in newspapers as a reporter and copy editor. Before that she was a high school journalism teacher. She joined CMA in 1995. In the late ‘90s she became chair of the new member committee and worked with new advisers for many years. In 2012 she received the Distinguished Four-Year Newspaper Adviser award from CMA.

lash_headshotKelley Lash is the president of CMA. She’s been involved in the organization since her graduate school days and used to attend conventions as an undergraduate. She is director of student media at Rice University in Houston, where she advises The Rice Thresher newspaper and The Campanile yearbook. Before moving to Texas, she was director of student media at Georgia Southern University and Methodist College, now University. Kelley previously worked with College Media Review, volunteered as critiques coordinator and has presented at several conventions. Kelley graduated from Georgia Southern University where she was editor in chief of the student newspaper The George-Anne for two years.