Reporting
The bedrock of media, even as it becomes more and more digital, is still news reporting and feature writing. Your audience wants someone to find facts about the world around them and help them make sense of it. We’ll take the time to give you practical tips you need to become a better reporter.
Leadership
If you’re a new editor-in-chief, managing editor or section editor — or an aspiring leader who’s ready to learn — the organizational leadership track is for you.
Prepare for your new job by delving into leadership topics, including organizational tactics and policies, staff motivation, conflict resolution and media law and ethics.
Photojournalism
The workshop motivates, sharpens photographic skills and develops visual literacy and personal vision. Whether it’s a single photo or photo essay, this track will address how to maximize your visual storytelling skills.
Design/Redesign
The platforms may be changing, but strong design remains crucial. We’ll focus on print-design fundamentals and discuss trends — making the most of your format and moving into PDFs and beyond.
Yearbook/Magazine
Yearbooks and magazines share foundational elements: excellent organization, great photography and a focus on storytelling. This workshop will prepare staffs by discussing continuity, spread development, storytelling and photography.
Sports
Sportswriters capture a game’s energy, reveal players’ personalities and detail the ups and downs of a team’s season across all platforms. We’ll explore the basics, the challenges and the ethics of sports journalism. And we’ll gain some on-the-field training, too.
Business/Advertising
This training workshop is an excellent way to get your incoming staff members what they need when it comes to training, motivating and managing their peers.
We’ll cover best practices, develop new approaches and network and learn from each other.
Multimedia Reporting
The world is visual, social and mobile — and your publication should be, too. Learn how to tell stories through social media, photos, video, data, analytics and digital tools, all while enhancing reader engagement.
Advisers
Newer and veteran advisers will discuss the role of advising, and its rewards and challenges. We’ll focus on recruiting, training, managing and motivating students, as well as technology, media law and ethics, campus relationships and finances.
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